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Raising Your Company’s Voice in the Media
3rd October 2019 @ 8:30 am - 12:30 pm
$675 – $895Time 08:30 – 12:30
Venue Chamber House, Royal Showgrounds
COST (includes vat)
Members R675 p/p, R640 p/p for 3/more, R590 p/p for 5/more
Non-members R895 p/p, R875 p/p for 3/more, R850 p/p for 5/more
OVERVIEW
Gone are the days of a single media outlet serving all of a company’s promotional needs; now a company has to develop and implement a fail-safe strategy that is guaranteed to raise your profile.
The hands-on training course will guide attendees through a simple and effective process and refer to the following topics:
• Getting a grip on all media.
• Understanding diversity and splintering.
• Embrace segmentation.
• Promoting a company in the media.
• Writing a killer press release.
• Adding value with pictures and other images.
• Submitting a press release.
• Staying on the media radar.
Attendees will be equipped with the skills to submit a publishable news article, starting with an informative press release they will write as part of the course.
Those involved in communication, marketing, sales, promotions, public relations, customer care and administration.
